Projects
Systems I've built, and what they changed.
AI LinkedIn content system
An end-to-end system for LinkedIn copywriting, from the first sales call to monthly posts.
20+ client accounts
One AI workflow for every client
One shared workflow replaced a separate build for each client.
4 builds → 1 workflow
AI workflow feedback loop
Every editor review turns into fixes that the next run uses.
6 articles → 18 fixes
Two apps built from scratch
A social scheduling app and a website audit tool, taken from idea to launch.
Tool cost cut to about 1/3
Content and SEO growth
An AI-assisted content process and a video channel for a remote hiring platform.
2x blog traffic value · 5x YouTube subscribers
Online career events
Planning, promotion, and logistics for a career summit and online job fairs.
11K+ RSVPs
More projects
- Podcast productionRan a company podcast end to end, from guest prep to publishing. AI prep workflows cut prep time by 50%.
- Sales automationsBuilt automations that cut sales prep work by 80%, so the team could focus on calls.
- Social reachGrew a company's LinkedIn and YouTube in 30 days: engagement +213%, video views +113%.
- Outage follow-upWrote the postmortem after a 2-day outage, then added health checks, error alerts, and dependency checks across 3 codebases.
- Content MatrixA site audit tool that sorts every page on a website with AI and builds a dashboard. Shared with the whole company.
- LinkedIn positioning guide builderAn AI skill that writes a person's LinkedIn positioning guide from interviews and past posts. Shared with the whole company.
- Arc 2.0 launchPitched 126 journalists. Coverage in TechCrunch, GeekWire, and SD Times.
- Resume Builder launchNo. 4 product of the day on Product Hunt.
- CrowdfundingRan the email side of an equity crowdfunding campaign that raised $1.2M.
- Mastering Remote podcast1.5 to 2x more downloads in the first 30 days than season 1.